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About me

I’m a freelance strategist and creative partner bridging China and Europe through hands-on support, multilingual communication, and deep market insight. My international path — from Shanghai agencies to a German MBA to years of global freelance work — has shaped me into a flexible, adaptable, and solution-oriented partner who can navigate complexity with ease.

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My Background

  • German MBA: Strategic thinking grounded in European business education.
  • Shanghai agency experience: Speed, creativity, and delivery under pressure — paired with luxury and FMCG digital strategy that demands precision, cultural sensitivity, and fast problem-solving.
  • Hands-on supply chain knowledge: I understand China’s production processes, factory communication, and how to meet EU standards.
  • Freelance since 2018: I’ve worked with clients from Europe, Asia, North America, and the Middle East — adapting quickly and delivering across cultures.
  • Multilingual fluency: Fluent in Chinese, English, and German (B2) — enabling smooth communication and quick alignment.

Best Reason

What I Bring

Cross-border flexibility
I adapt quickly to different cultures, workflows, and team dynamics — switching between strategist, content creator, and sourcing partner as needed.
Years of navigating complex, fast-moving projects have made me sharp, calm, and practical. I solve challenges in sourcing, marketing, and product development with speed and clarity.
I blend emotional resonance with execution — supporting everything from supplier strategy to packaging copy and campaign localization.
I’ve worked with founders, creatives, and teams from over a dozen countries — giving me deep insight into how people think, communicate, and make decisions across cultures.
Fluent in Chinese, English, and German(B2), I bridge gaps in language, tone, and expectation — helping teams avoid friction and build trust.
I understand what each stakeholder needs — from EU buyers to Chinese factories — and I translate those needs into actionable, win-win solutions.

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Years of cross culture Experience

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Countries Collaborated With

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Global Businesses

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Cross-Border Projects

Clients

What client Say

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Julia Robertson

Happy Clients

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Julia Robertson

Happy Clients

Lorem ipsum dolor sit amet constur adipisicing elit sed eiusmtempor incid sed dolore magna aliqu enim minim veniam quis nostrud exercittion ullamco labo ris nisi aliquip excepteur.

Julia Robertson

Happy Clients